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Five Ways To Make Your Reception Area Really Welcoming

Nobody likes to be kept waiting, but sometimes it happens. One way you can ease the pain of having to wait is to make your waiting and reception area come to life ...

Giving Customers Either/Or Choices – A Tried And True Way To Build Sales

Marketers are intensely clever individuals. They’re always coming up with ways to get people to spend money, even when there might be some reluctance to do so. You’ve seen most, if not ...

Getting Customers to Spend More Than They Think They Want to Spend

In marketing parlance, it’s called the “up sell” and sometimes the side-sell, and its purpose from your company’s point of view is to do just what the title of this piece says. ...

Does An Office Dress Code Improve Business Performance?

It’s an interesting question, and one that managers everywhere would love a definitive answer to, because that’s an easy fix. If all it takes to improve performance is a shirt and tie, ...

8 Handy Business Apps That Every Entrepreneur Should Have

Entrepreneurs are a breed apart. The entrepreneurial spirit is not something you can teach; you’ve either got it or you haven’t. Having said that, technology can help to sharpen and enhance your ...

Email Customer Support: Five Things That Make It Essential

One of the biggest problems facing any business is how to handle customer support. Most businesses take the wrong approach towards customer support; they treat it as overhead or expense, when it ...

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